Everyone’s Talking About Brown Mascara for Natural Summer Glam: Here Are Our Faves

Add subtle definition and drama to any minimal makeup look with these products.

Elsa Hosk / Dimitrios Kambouris/Getty Images

Summer glam is all about doing the most with the least. A golden bronze from the sun, a natural flush from the heat, that effortless glow that needs almost no help at all. Sometimes the only product you actually want to reach for is mascara.

This season, it’s not just any mascara—brown is officially the shade of summer. Softer than black, but still flirty and eye-catching, brown mascara gives lashes that “your lashes but better” effect. It adds just the right amount of length and definition without looking heavy, perfect for those days when you want to look polished but not overdone.

And, the best part is that brown mascara catches the light in a way that feels almost magical. Under the sunshine, the warm tones sparkle, making your eyes look brighter and your whole vibe more radiant. It’s the ultimate minimalist hack—whether you’re headed to the beach, brunch or just running errands with a dewy skin tint and lip balm.

No surprise, it’s everywhere right now. Makeup artists are calling it their go-to for natural glam, and celebs are swapping out jet-black lashes for a softer finish that feels playful and fresh. Consider it the final step in nailing your easy-breezy summer beat.

Below, shop seven gorgeous SI Swimsuit-approved products.

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Refy, $28

Sephora

Refy just expanded their innovative mascara formula, featuring a unique curved comb applicator, to include a subtle brown shade.

Glossier, $20

Sephora

This mascara offers the most lightweight, subtle tint and length for beautifully natural lashes.

Yves Saint Laurent, $34

Sephora

If you’re going for a subtle brown look, but still want the drama of a volumizing and lengthening mascara, this YSL one is perfect.

Tower 28, $20

Sephora

This clean mascara is an Allure Best of Beauty Award-winner for a reason. The Tower 28 product delivers stunning length and the perfect wispy lashes for any natural makeup look.

Maybelline, $10.79

Sephora

We were so happy when this high-quality drugstore mascara came out with a stunning, rich chocolate brown shade.

Saie, $26

Sephora

Saie is one of our go-to brands for summer makeup. This cruelty-free lengthening mascara is key to a feathered lash look and is formulated with strengthening ingredients.

Ilia, $29

Sephora

This award-winning mascara lengthens, lifts and separates, and is ultra-safe for sensitive eyes with a certified clean beauty formula.