The Two Clean Beauty Eye Products That Are Indispensable to Emily DiDonato’s Natural Makeup Routine

The model has mastered her quick, everyday face with these clean, natural-looking products.
Emily DiDonato.

Emily DiDonato.

To perfect your daily beauty routine, it's essential to discover clean and effective products. The makeup and skincare products you apply daily should enhance your natural appearance without causing breakouts or blemishes due to their ingredients. Additionally, these products should align with the desired aesthetic you aim to achieve.

For model Emily DiDonato, the best clean beauty products for everyday use come from Merit Beauty. She shared her whole quick routine on her TikTok on Sept. 20, proving that achieving a clean and effortless natural everyday look doesn’t have to be intensive or time-consuming.

Merit offers a small collection of beauty products meant to enhance your natural skin and appearance, rather than overpower it. While DiDonato’s go-to items include full-face products as well as those geared toward eyes and eyebrows, we were particularly enamored with the products that she shared for achieving the best eye look.

Below are her two must-haves.

Merit Beauty Brow 1980, $24 (

Like other liquid brow gels, this Merit Beauty item fluffs up and fills in eyebrows, but also offers added strengthening and conditioning properties.

Merit Beauty Solo Shadow, $24 (

Available in eight neutral and muted shades, this cream shadow with a matte finish is buildable, blendable and long-lasting.

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Martha Zaytoun


Martha Zaytoun is a Lifestyle & Trending News writer for SI Swimsuit. Before joining the team, Martha worked on the editorial board of the University of Notre Dame’s student magazine and on the editorial team at Chapel Hill, Durham and Chatham Magazines in North Carolina. When not working, Martha loves to watercolor and oil paint, run or water ski. She is a graduate of the University of Notre Dame and a huge Fighting Irish fan.