SI LifeStyle

Genevieve Morton Rocks Bright Colors, Fun Prints in Fiji for SI Swimsuit Feature

The model posed for the magazine each year between 2010 and ’15.

Ananya Panchal

Genevieve Morton was photographed by Walter Iooss Jr in Fiji.

Genevieve Morton was photographed by Walter Iooss Jr in Fiji.

Supermodel Genevieve Morton made her SI Swimsuit debut in 2010 when she posed in Palm Springs, Calif., for photographer Walter Chin. Most recently, she traveled to the U.S. Virgin Islands for a fun and unique body painting feature in ’15, which she later called her favorite with the brand.

“The first time I posed in a bikini, I felt pretty comfortable. I was confident in my body,” the 36-year-old said. “Sometimes I think I’m more confident in a bikini than I am in regular clothes. I’m definitely more confident in front of the camera than I am in my personal life, which is interesting.”

Today, the South African native is the founder of Morton Media Management, a company that empowers and supports models, artists and photographers through their art.

Below are seven of our favorite photos from her 2011 SI Swimsuit photo shoot with Walter Iooss Jr. in Fiji.

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Ananya Panchal
ANANYA PANCHAL

Ananya Panchal is a writer on the Lifestyle and Trending News team for SI Swimsuit, where she covers fashion, beauty, pop culture and the internet’s favorite personalities and trends. She joined the brand in 2022 after roles at Bustle, the San Francisco Chronicle and the TODAY Show. Panchal loves to write about fashion in all its forms—from standout runway moments and evolving street style to the best accessories to elevate each season’s wardrobe (she rarely goes anywhere without a stack of jewelry and a coffee in hand). A self-proclaimed beauty fanatic, she’s always on the hunt for must-have products and loves breaking down viral trends. Her favorite series at the moment is spotlighting female founders and the stories behind the brands they’ve built—especially those shaping the future of fashion, wellness and tech. She is based between New York City and San Francisco and, when she’s not writing, can be found rewatching One Tree Hill, playing sudoku, trying new restaurants or ranking her favorite Disney Channel Original Movies. She holds a bachelor’s degree in communications and journalism with a minor in criminal justice from Boston University.

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