Rihanna Celebrates Five Years of Savage x Fenty With Lingerie Photo Shoot

The Grammy-winning artist and entrepreneur also released a new line of merch to mark the occasion.


Rihanna is honoring five successful years in business as the founder of lingerie brand Savage x Fenty with a few treats for her fans. Not only did the Grammy Award-winning artist drop a collage of gorgeous maternity photos (clad in the brand’s lingerie, of course), she also honored the occasion with a new anniversary shop, featuring athleisure, lingerie and several items for men.

In the May 11 Instagram post, Rihanna rocked a black bra top and matching briefs, which she paired with black open-toe high heels. The “Diamonds" singer bared her baby bump and posed in an office setting.

“it’s giving…call HR!! #5yearsofSAVAGEX,” she quipped in her caption.

“🔥🔥🔥 I mean seriously! She’s the whole vibe,” 2022 Swim Search finalist Ashley Byrd commented.

“Who needs copies when YOU da boss 🖨️,” the official Savage X Fenty IG account joked.

“I need some lingerie for my man sis 💖,” Lizzo wrote.

“I wanna work at that office- you hiring 🤣💕,” Leomie Anderson inquired.

Get Rihanna’s look by purchasing the flocked logo bundle ($34.95 for VIP customers, regularly $117.80) in black caviar, featuring the Flocked Logo Bralette and Savage X Boxer Briefs modeled by the star above.

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Cara O’Bleness


Cara is a trending news writer/editor for Sports Illustrated Swimsuit. A passionate writer and editor with more than 10 years of experience in print and online media, she loves storytelling and believes that words have the power to change the world. Prior to joining the team, Cara worked as a writer and editor across a number of content verticals, including food, lifestyle, health and wellness, and small business and entrepreneurship. In her free time, Cara loves reading, spending time with her family and making her way through Michigan’s many microbreweries. She is a graduate of Michigan State University's School of Journalism.