The Affordable Makeup Product Martha Stewart Used for Her 2023 SI Swimsuit Issue Cover Photo

Martha Stewart.Dimitrios Kambouris/Getty Images

Everyone wants to know not only Martha Stewart’s best lifestyle and home tips, but the 81-year-old entrepreneur’s beauty and wellness favorites, too. Last week, Stewart was named one of four 2023 SI Swimsuit Issue cover models after being photographed for this year’s magazine by Ruven Afanador in the Dominican Republic.

Soon after, People got the scoop on exactly what product the Martha Stewart Living Omnimedia founder's makeup artist used to achieve the model’s coveted cover girl glow. The best news? It’s an incredibly affordable drugstore product, according to Stewart’s go-to makeup artist, Daisy Nicole Toye.

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“I use it every day on her. I go through a tube every week,” Toye told the publication of L’Oreal Paris True Match Lumi Glotion ($15.99). “It’s how she gets that dewy look, like she just got a facial. I’m obsessed with it.”

The product, which is available in four flattering shades, can be used as a primer underneath makeup or worn alone. It provides a subtle shimmer for a natural sun-kissed look.

Toye, who has worked with Stewart for 15 years, noted that while Stewart’s preferences have evolved over the years, the icon always stays true to herself.

“Now she trusts me. But it also depends on what mood she's in. I kind of feel her out,” she said. “I really like to glam her out. Because then she feels so good. She takes all those sexy selfies.”

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