Kristin Juszczyk Expands Off Season With Coolest Street Style Pieces Made for Fans

The designer founded her brand alongside the NFL and Emma Grede back in January.
Off Season
Off Season / Courtesy of Off Season

Kristin Juszczyk’s Off Season brand is making headlines again, and this time the label is coming for your everyday wardrobe.

The designer—known for her DIY game-day looks and creative vision—just dropped her second collection in partnership with the NFL and co-founder business mogul Emma Grede. The new NFL Ready-To-Wear line launched on July 24 and is available now at OffSeasonBrand.com, NFLShop.com and Fanatics.com.

“We launched Off Season with NFL puffer vests, jackets and coats that turn heads. Now, we’re expanding what team fashion looks like year-round,” Juszczyk said in a press release. “This new collection is all about versatility and reflecting my design style—pieces that empower people to mix, match, and make them their own.”

Off Season
Courtesy of Off Season

This drop marks a significant evolution for the 31-year-old’s company, bringing to life the vision she first described ahead of the brand’s launch: to create fanwear that extends beyond the stadium and becomes a staple of off-season style.

“My designs are meant to transcend the boundaries of traditional fan gear wear. I want people to feel like they can be their best selves—strong, unapologetic and ready for anything life throws their way,” Juszczyk, who is married to San Francisco 49ers fullback Kyle Juszczyk, told SI Swimsuit back in January. “We are about self-expression and celebrating the off-season moments that are just as important as game day.”

Off Season
Courtesy of Off Season

That mission comes through clearly in the collection’s elevated, fashion-forward silhouettes.

The line features seven key styles—each blending comfort with edge—including fleece corsets with lace-up backs and boning ($125), color-blocked fleece joggers ($165) and crewnecks ($165), cargo shorts with utility-style pockets ($160) and oversized graphic tees ($110) made with 100% organic cotton.

Each piece is available in sizes XXS to 3XL and includes styles repping the 49ers, Eagles, Chiefs, Lions, Packers and Bills.

Off Season
Courtesy of Off Season

“Off Season is challenging the traditional playbook on fanwear,” Grede added in a statement. “This collection goes beyond logos and team colors—it’s premium, style-driven, and culturally relevant. We’re carving out a new category that merges fashion and sport with intention, setting Off Season apart from anything else in the fan gear space.”

Off Season
Courtesy of Off Season

The collection’s bold street style aesthetic builds on the brand’s sold-out debut of NFL puffer outerwear earlier this year and arrives just in time for the preseason kickoff. It’s a strategic move meant to position Off Season as more than a moment; it’s a lifestyle.

“With a successful debut earlier this year, the NFL is excited for fans to witness the next iteration of Off Season,” director of licensing at the NFL Xaimara Coss added. “With its edgy approach to gameday fashion, we can continue to bring the realms of fashion and sports closer together and provide fans with another reason to show up authentically for one of the world’s most popular sports.”

Fanwear is no longer reserved for Sundays—Off Season is made for Monday morning errands, Thursday happy hours and everything in between. With Juszczyk’s creative vision and unstoppable sewing machine at the helm, the label continues to redefine the boundaries of sports fashion.

Next. Kristin Juszczyk’s Brand Off Season is for the Fans, the ‘Heartbeat of Sports Culture’. Kristin Juszczyk’s Brand Off Season is for the Fans, the ‘Heartbeat of Sports Culture’. dark


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