Kylie Jenner Drops Her Scholarly Take on the Mob Wife Aesthetic

The model, mom of two and entrepreneur is always sharing the hottest new fashion inspo.
Kylie Jenner

Kylie Jenner.


Kylie Jenner is the queen of overdressing. From a monochrome red-hot moment and a leather trench coat with nothing underneath to a barely-there micro bikini and the most gorgeous plunging sparkly gown, the Khy founder sure knows how to make headlines for her fashion choices.

Jenner’s latest style statement is an unexpected, yet on-brand, sophisticated take on the trending mob wife aesthetic.

While BFF Hailey Bieber, 27, added cherry red slingbacks to make the dominating fad her own, the 26-year-old paired her brown fur coat (unfastened with nothing underneath) with oversized scholarly glasses, low-rise dark-wash denim, pointed-toe black boots and a vintage blue-and-red Nike duffle bag and called it a day. To say we’re obsessed would be an understatement.

“happy vday,” the mom of two, who shares her kids Stormi and Aire with her ex-boyfriend, rapper Travis Scott, captioned an Instagram post that she shared with her 400 million followers on Feb. 14. She rang in the day of love with an additional grainy car selfie, showing off the same fun outfit, accessories and her glass skin.

For glam, the Kylie Cosmetics founder opted for a minimal glowy look, including feathered brows, wispy lashes, baby pink blush and a glossy natural peachy-nude lip—we suspect it’s her brand’s latest drop, the lip butter

“my valentine!!!!!!” Maguire Grace Amundsen commented.

“I’m very much into this,” Khloe Kardashian, who recently shared her own take on the mob wife aesthetic, chimed.

“Oh the vibes are vibing,” Peyton Mack added.

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Ananya Panchal
ANANYA PANCHAL

Ananya Panchal is a writer on the Lifestyle and Trending News team for SI Swimsuit, where she covers fashion, beauty, pop culture and the internet’s favorite personalities and trends. She joined the brand in 2022 after roles at Bustle, the San Francisco Chronicle and the TODAY Show. Panchal loves to write about fashion in all its forms—from standout runway moments and evolving street style to the best accessories to elevate each season’s wardrobe (she rarely goes anywhere without a stack of jewelry and a coffee in hand). A self-proclaimed beauty fanatic, she’s always on the hunt for must-have products and loves breaking down viral trends. Her favorite series at the moment is spotlighting female founders and the stories behind the brands they’ve built—especially those shaping the future of fashion, wellness and tech. She is based between New York City and San Francisco and, when she’s not writing, can be found rewatching One Tree Hill, playing sudoku, trying new restaurants or ranking her favorite Disney Channel Original Movies. She holds a bachelor’s degree in communications and journalism with a minor in criminal justice from Boston University.