Sydney Lynn Carlson Is Serving Up Feminine, Whimsical Vibes in Her Newest Campaign

The entrepreneur modeled for an iconic partnership between her cookware brand Lynnee and For Love & Lemons.

Sydney Lynn Carlson / Carin Backoff/Courtesy of For Love & Lemons

Sydney Lynn Carlson is dishing out style and flavor with her latest collaboration, blending For Love & Lemons’ signature feminine designs with her cookware brand, Lynnee. The LA-based It-girl has teamed up with the luxury lingerie and fashion label to create the For Love & Lemons x Lynnee capsule collection, which launched July 29.

Sydney Lynn Carlson / Carin Backoff/Courtesy of For Love & Lemons

The limited-edition drop marks a first for the brand, merging whimsical apparel with functional, beautifully crafted kitchen essentials.

The partnership delivers a perfect recipe for romance, featuring flirty dresses, vintage-inspired table linens and the one-and-only 11” Lynnee Fry Pan in an exclusive new FLL colorway. Shot by photographer Carin Backoff and styled by Ashley Glorioso, the campaign imagery leans into a soft, cottagecore aesthetic—gingham prints, cotton cozies, lacy lingerie, polka dots and pastel palettes set the tone for a dreamy summer at home.

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“This collaboration is about the joy of cooking, bringing friends together and dressing up simply for the hell of it,” Carlson, who is also the cofounder of Wildflower Cases, said in a press release. “I’ve loved FL&L for years and this felt like the right way to finally bring our two whimsical worlds together.”

Sydney Lynn Carlson / Carin Backoff/Courtesy of For Love & Lemons

Launched in 2024, Lynnee quickly became known for cookware that doubles as décor, turning everyday kitchen items into pieces worth showing off. The 28-year-old’s approach combines high performance with high style, attracting a community of home cooks who value both form and function. Love & Lemons, a brand synonymous with empowerment and enchantment, found a natural synergy in partnering with the influencer-turned-entrepreneur.

Sydney Lynn Carlson / Carin Backoff/Courtesy of For Love & Lemons

“For Love & Lemons has always believed that beauty should encompass every corner of life. We chose to partner with Lynnee because they care deeply about design, craftsmanship and making everyday moments feel special. Working with Sydney has made this collaboration feel easy and effortless, her vision, attention to detail and shared love of aesthetics is what made this partnership feel incredibly natural,” cofounders Laura Hall and Gillian Rose Kern tell SI Swimsuit. “With fashion and cookware meeting at the table, Lynnee’s charming, thoughtful pieces are the perfect seasoning to our romantic, playful spirit. We hope it inspires our community to dress up, cook amongst friends and cherish the small moments.”

Sydney Lynn Carlson / Carin Backoff/Courtesy of For Love & Lemons

The collaboration not only taps into current lifestyle trends but also reflects a broader shift in marketing, where fashion, home and food increasingly intersect. By merging these worlds, Carlson and For Love & Lemons offer consumers more than just products—they’re selling an experience of joy and connection.

Sydney Lynn Carlson / Carin Backoff/Courtesy of For Love & Lemons

Marketing consultant Nicolette Gazsi of Refine Projects echoed this sentiment, adding, “Venturing into a new category like cookware felt like an intuitive next step, especially with Sydney as a creative partner. She’s been a muse and part of our world for so long, and this collaboration came together naturally. With fashion and food culture blending more beautifully than ever, this capsule feels like a love letter to the everyday and taps into a ‘divinely feminine’ moment. It’s romantic, a little unexpected and so very us.”

Following the success of For Love & Lemons’ festive holiday campaign with Carlson’s sister, Devon Lee Carlson, this project continues to highlight the sisters’ influence in shaping playful, feminine narratives for the brand.

Sydney Lynn Carlson / Carin Backoff/Courtesy of For Love & Lemons

Available exclusively on forloveandlemons.com and lynnee.com, the For Love & Lemons x Lynnee collection is ready to turn kitchens—and wardrobes—into spaces of beauty and celebration.

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