Sydney Sweeney Stuns in New Armani Beauty Campaign: See the Pic Here

The actress is the new face of the luxury beauty brand.
Sydney Sweeney

Sydney Sweeney.

Actress Sydney Sweeney is the new face of Armani Beauty, and the Euphoria star shared a striking campaign photo on Instagram on Jan. 23.

The photo, captured by photographer Damon Baker, featured a close-up of Sweeney’s face. While her glowing skin is the focal point of the pic, the actress wore a gauzy black top and statement earrings styled by Molly Dickson.

Makeup artist Melissa Hernandez used Armani Beauty Power Fabric + Longwear High Cover Foundation ($69) to achieve the 25-year-old’s flawless complexion. Sweeney’s shoulder-length blonde locks were worn loose and wavy, styled by hairstylist Glen Coco Oropeza.

“I'm very excited to share the @armanibeauty Power Fabric+ campaign shot by my beautiful, and dear friend @damon_baker ✨,” Sweeney wrote in her caption.

Plenty of The White Lotus star’s 14.4 million followers took to the comments section.

“I love you ❤️ this moment was truly magical 🥰,” commented Baker, while Dickson left three flame emojis as her feedback.

“STUNNING ❤️,” wrote Oropeza, while actress Jennette McCurdy simply said, “wow.”

“Moments to remember 💕💫,” added Hernandez.

Earlier this month, Sweeney told Vogue that working with Armani was a longtime goal she and her makeup artist shared. 

“It actually was a dream of my makeup artist [Melissa Hernandez] and me to work with Armani; since Day 1, we always said that was our dream,” Sweeney said.

“My makeup journey was really rough until I met her—she changed my life,” she added.

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Cara O’Bleness


Cara is a trending news writer/editor for Sports Illustrated Swimsuit. A passionate writer and editor with more than 10 years of experience in print and online media, she loves storytelling and believes that words have the power to change the world. Prior to joining the team, Cara worked as a writer and editor across a number of content verticals, including food, lifestyle, health and wellness, and small business and entrepreneurship. In her free time, Cara loves reading, spending time with her family and making her way through Michigan’s many microbreweries. She is a graduate of Michigan State University's School of Journalism.