This Is the No. 1 Makeup Product Cindy Kimberly Can’t Live Without

The clothing brand designer shared her glam secrets with ‘Vogue España.’
Cindy Kimberly.

Cindy Kimberly.

Beauty guru Cindy Kimberly is spilling all her makeup tips. The 2022 SI Swimsuit model appeared in a recent Vogue España interview and shared what’s in her teeny tiny purse: lipstick and her phone. She admitted without hesitation that if she could choose one, the lipstick would win.

“I don’t really like natural lips,” she said in Spanish. “Even if I’m not wearing makeup, I’ll still have full lipstick on.”

The LOBA by Cindy Kimberly clothing brand founder and designer, who is of Spanish and Indonesian descent and grew up in the Netherlands, shared another hack in the video. The 24-year-old used a deep brown eyeliner pencil as lip liner, and it was the perfect shade to create a pouty matte lip look.

She applied the darker side of the Charlotte Tilbury Matte & Metallic Double Ended Eyeliner in the shade “Copper Charge” ($32). 

Vogue España filmed her glam process as she got ready for The Pot-au-Feu premiere at the Cannes Film Festival. In addition to the burgundy lip liner, she opted for shimmery eyelids, a winged eyeliner moment and rosy cheeks.

Kimberly often does her own makeup for major events—and shares the looks on Instagram or TikTok.

“I can do a full diva face myself in 10 minutes—but today it’s going to take me a couple of hours,” she said. “I really enjoy it, and if I’m not doing it myself, I feel like I’m missing something.”

She donned a gorgeous self-designed pink strapless gown for the event and styled her hair into 1950s-inspired structured waves.

Shop the LOBA collection exclusively at, and check out our favorite pieces from the line here.

Make sure to follow SI Lifestyle in Google News!

Ananya Panchal


Ananya Panchal is a NYC-based Lifestyle & Trending News writer at SI Swimsuit. Before joining the Swim team, the Boston University Alum worked for culture & entertainment beats at Bustle, The San Francisco Chronicle and the TODAY Show. When Ananya is not writing or doom-scrolling on social media, she can be found playing sudoku, rewatching One Tree Hill or trying new restaurants. She's also a coffee and chocolate (separately) enthusiast.